by Jodie Hilton | Dec 11, 2019 | Fashion Business
New Year, New Career? 10 Things You Need To Know About Starting A Fashion Business Life’s too short to sit in a safe-as-houses job, dreaming of a glittering, fast-paced career in fashion. Sure, stability and routine can be nice, but stepping out of your comfort zone...
by Jodie Hilton | Nov 21, 2019 | Fashion Business
So You Want To Acquire Stockists? – Do’s and Don’ts There’s a serious thrill that comes with seeing the designs you poured your heart and soul (and sweat and tears and midnight oil) into finally being displayed and sold by a retailer. It’s a huge step...
by Jodie Hilton | Sep 18, 2019 | Marketing
When the big players on the fashion scene are fighting for attention, it can be daunting even thinking about throwing your hat in the ring. We’re here to tell you that it doesn’t take a million dollar marketing budget to be successful, but determination, creative...
by Jodie Hilton | Aug 21, 2019 | Fashion Design
How to Set Up and Run a Fashion Label No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business—from marketing and PR to manufacturing your collection, and where to find the money to finance...
by Jodie Hilton | Jul 17, 2019 | Fashion Business
Making the Move: Transition from the 9-5 to Running a Fashion Label It’s almost tax return season! I’m sure you aren’t stuck for ideas on how to spend that extra cash, but here are some suggestions: Book that European holiday (or a retreat at Byron – it’ll cost about...
